Our resources.
your success.
We provide a hassle-free, cost-effective solution for managing emerging markets in Eastern Europe, the Middle East, and Africa. By establishing and managing a dedicated presence on your behalf, we ensure your brand’s success.
Midis Local Office establishes a dedicated company for your business, operating go-to-market activities across agreed territories, from one to eighty countries. We offer two financial models: commission-based and transaction-based, ensuring flexibility and alignment with your needs. Our five-year contracts, with exit options, mitigate business risk and pre-invest to drive growth.
Midis Local Office sales teams are dedicated to your brand, trained to the same level as vendor teams, and act as natural extensions of the vendors’ organizations. This ensures continuity in customer relationships and business operations, and avoids impact to the individual. Setting up Midis Local Office teams provides access to a full range of customers, from mid-market to enterprise and global, with significant sales opportunities.
Transferred team members often sell the same products to the same customers through the same partners under the new management. Continuity of business remains – and trust continues to grow.
Leveraging the Principals’ brand within a country capitalises on the brand’s established international reputation, fostering engagement and trust with key customers such as government, finance, and telecom sectors. It’s an important early-to-market advantage, which creates competitive lead over absent vendors to retain and win market share. Our approach tailors your campaigns and go-to-market strategies to the emerging territory, driving incremental activity to maximize engagement and returns.
Midis Group investment behind Principal brands ensures stability, and creates the scale and credibility needed to compete and build new business effectively. Our deep experience with local distributors and partners enables effective channel engagement, with Midis scale and track record creating significant influence across the ecosystem.
Midis Local Office navigates the complex legislation, tax regimes, and compliance challenges of emerging markets. We manage legal entities, employment, and compliance, ensuring adherence to export controls and local legislation.
Midis Local Office ensures data protection compliance, managing cross-territory data sharing in line with local legislation such as GDPR. Our extensive experience in multiple international jurisdictions guarantees your interests are protected in the data landscape.
With 50 years of experience operating across multiple legal jurisdictions, Midis Group’s Legal teams excel in managing the legal complexities required to own and operate multiple affiliate companies, even in challenging governance environments.
Our approach ensures you retain your country team and local presence, preserving local knowledge and business momentum. We appoint a GM to serve as your regional manager, and drive strong integration. For people working in these teams, there is little day to day change, but there is increased security of working for a major business with greater capabilities and presence in territory.
Where the Principal lacks a local team, we can create one, augmenting your staff and management team with transfers and new hires. Our approach maintains your brand and market persona, running your channels and cultivating your customers, while working fully within your EMEA management and operational structure
proven track record
Expertise you can rely on
Ethics and Chinese Walls
At Midis Group, ethical conduct and integrity are non-negotiable. We treat the management of multiple affiliate companies, sometimes competing within the same sector, with the utmost seriousness. “Chinese walls” are a fundamental part of our operations, ensuring strict separation between businesses to prevent conflicts of interest and protect sensitive information.
Our commitment to these ethical standards is deeply ingrained in our culture. We rigorously enforce transparency and fairness, ensuring each affiliate operates independently and maintains its unique brand identity. This dedication has earned us the trust of our partners and solidified our reputation as a reliable growth partner in emerging markets.
Market Coverage
Our Midis Local Office partners cover a broad range of lines of business, from cybersecurity to cloud services. We are active in key regions across Eastern Europe, the Middle East, and Africa, enabling full access to these markets.
Best Sales Force and CRM Tools
We focus on driving outstanding sales management, customer relationships and business engagement. This can leverage your systems, or dedicated Midis CRM tools for each business, linked to third-party compliance checks and export controls to identify and address potential issues.
Our Clients
Brands Who Trust Us
Our long-standing Partnerships with technology vendors, some spanning over four decades, highlight the trust and success our Midis Local Office partners enjoy in emerging markets.
Vendors rely on our expertise to grow with minimal overhead and risk.
Our Culture
At Midis Group, we believe in an environment where every individual is empowered to access their full potential. With a foundation built on good values – integrity, humility, respect, openness, and inclusiveness – we celebrate the strengths each person brings, valuing the different perspectives and ideas while driving our collective success.
We adopt an entrepreneurial spirit that propels our growth, embracing a startup mentality focused on innovation, agility, and creating new opportunities. Join us on this journey, and explore the potential to jointly grow and achieve success.
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